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Haryana Municipalities Outdoor Advertising Policy, 2010

By Kanchan Lakhani

The Haryana Government has farmed Haryana Municipalities Outdoor Advertising Policy, 2010.

The policy shall apply to all the municipal areas in the State and shall cover all lands/properties belonging to all State Government Departments, Boards and Corporations unless specifically exempted by the Government. The policy has been prepared in accordance with the guidelines laid down by the Supreme Court and the environment pollution (Prevention and Control) for the National Capital Region (EPCA).

The policy for outdoor advertising is driven, not by revenue imperatives, but by town’s/city’s development imperatives. The policy will explicitly work to discourage visual clutter. The policy is designed to ensure that outdoor advertising is not hazardous to traffic. The advertisement rights shall be given for a period not exceeding three years.

via Haryana Municipalities Outdoor Advertising Policy, 2010 @ Haryana News.

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